How much does it cost to hire a trade show activation?

Most providers only tell you what an activation costs after a sales call. That makes comparing hard and budgeting harder. We list our prices here, with what is and isn't included.

Prices per station

All prices are per event, excl. VAT and excl. the item price.

Print Station: live printed giveaways

• Predesigned, up to 70 pieces: €1,350
• Predesigned, 70 to 150 pieces: €1,650
• With AI, up to 70 pieces: €1,650
• With AI, 70 to 150 pieces: €1,950
• 300+ pieces (trade shows and expos): scoped quote

Personalised Apparel Station: live textile printing

• Up to 70 pieces: €1,250
• 70 to 150 pieces: €1,550
• 300+ pieces: scoped quote

AI Merch Ready on Arrival

With this option we produce a personalized piece for every attendee before the event, ready at check-in. The price depends on your guest list, so you always get a scoped quote.

What's included

For a live station we bring everything:

1. The station itself, with screen and printer.
2. A host who guides your guests.
3. Setup and teardown.
4. Your logo and designs, set up on every item in advance.
5. With AI: the style, the questions and sample outputs you approve beforehand.

Your team doesn't operate anything. You hire a complete activation, including the people who run it.

What's not included

• The item price. You pay separately for the items, such as pins, magnets, badge cards or caps. That price depends on the giveaway you pick.
• VAT. All prices are excl. VAT.

How to pick the right package

The number of pieces sets the price. A package of up to 70 pieces reaches about 150 visitors on average, because not every visitor takes a piece and people often come in groups. A package of 70 to 150 pieces reaches about 300 visitors on average.

Torn between Predesigned and AI? Pick Predesigned if your brand has strict guidelines, as banks, insurers, healthcare and government often do. It uses no camera and no AI, and the station only prints designs you approved. Pick AI if you want every guest to get something unique, such as their own portrait or a personal line. Read more in hiring an AI activation.

Questions to ask in any quote

Comparing providers? Ask these questions:

1. Is staffing included, or does your own team run the station?
2. Are setup and teardown included?
3. Is the item price included or separate?
4. Can you approve all designs beforehand?
5. How many guests an hour can the station handle?

How far ahead to book

Book at least 4 weeks before your event date. That gives us time to pre-print your logo on the items and prepare the designs for your approval. You get a quote within 24 hours. Exhibiting outside the Netherlands, for example in Düsseldorf, Barcelona or Las Vegas? We send you a scoped quote.